Tuesday 1 November 2011

Babycham Project

We have all been asked to create a re-branding of a list of products, choosing only one of the products from the list. We were put into teams and our team chose Babycham to re-brand.

The first thing I did was research adverts they have done in the past. I found a lot of videos on Youtube. Here are some example:

 



These adverts do have their charm and humour, however it is easy to see why sales have declined over the years; they have not updated there adverts to appeal to new generations. These adverts were made years ago.

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